Ryan Singer, "Designing with Forces"

Design is hard. CSS and HTML aren’t hard, but design itself is hard. I’ve been working at it for a long time, reading books, practicing, drawing, etc. Studying, basically.

Before yesterday, I’ve never heard of Designing with Forces. The book, the phrase, or the concept. And that’s a shame, because it really gave me a new perspective on web design. And to be honest, in retrospect I was already doing some of this. But I didn’t have these concrete notions of forces impinging on a form, for example. It’s enlightening. I wish the book was available on the Kindle.

Content-wise, this is one of the best talks I’ve seen in a while (courtesy of Ryan Singer, a designer for 37signals). If you’re into design, you should check it out. I usually don’t embed videos, but for your convenience: